Oyasumi Island Brand Redesign, 2026

#BrandDesign #Illustration #VisualIdentity #DigitalArt

Redesigned the brand identity, including logo and visual direction, before the official market launch. Selected the main colors inspired by land and ocean on an island. Placed the original mascots as a key part of the brand identity and its strength. The design is applied across everything, from the website logo to product packaging.